NdS AMBASSADOR - KOFI JOSEPHS .

Introduction

We’re proud to welcome Kofi Josephs as a Neurodiverse Sport Ambassador. Our ambassador programme is built on the belief that neurodivergent athletes don’t need fixing—they need understanding, representation, and environments where they can thrive.

Kofi is a professional basketball player with traits of ADHD who has represented both England and Great Britain on the international stage, including at EuroBasket and the Commonwealth Games. He holds the British Basketball League’s all-time points record for a single game—and he's just as impactful off the court.

Through his platform Why Not I, Kofi is creating space for neurodivergent and elite athletes to prioritise mental health, share lived experience, and build supportive tools for long-term wellbeing. He shows us that performance and vulnerability aren’t opposites—they’re teammates.

Scroll down to follow Kofi’s journey or ask him a question.

Sport

➔ “I compete in professional basketball.”

Neurodiversity

➔ “I have traits of ADHD.”

What’s the highest level you’ve competed?

➔ “I’ve represented Great Britain and England internationally.

➔ I’ve also competed at EuroBasket 2017 and the 2018 Commonwealth Games.

➔ I’m the British Basketball League Points Record Holder (46 points in a single game)! 👊”

What’s your proudest sporting achievement?

“Holding the British Basketball League record for the most points scored in a single game.”

Ask Kofi a Question

Interests & Fun Facts

“I founded a mental health platform for elite athletes called Why Not I.

Through this platform, I aim to use lived experience to create tools, spaces, and conversations that prioritise long-term wellbeing for neurodivergent athletes.

I want to help shift perceptions in elite sport and open up meaningful conversations about mental health and identity.”

Bio

➔ About Me

“I’m Kofi Josephs, a professional athlete, international model, and mental health advocate with over 20 years of experience competing at the highest levels of basketball. I’ve proudly represented Great Britain and England at major international tournaments including EuroBasket 2017 and the Commonwealth Games, and I currently hold the British Basketball League record for most points in a single game (46).”

➔ Neurodiversity & Mental Health

“Throughout my career, I’ve played professionally in seven countries, gaining not only athletic success but also insight into the emotional and cultural challenges faced by athletes. That awareness led me to create Why Not I, a mental health platform tailored to elite sports environments, offering daily check-ins, support tools, and data for safeguarding wellbeing.

I’m also the author of Why Not I, a memoir exploring mental health, adversity, identity, and growth in sport. My work—on and off the court—is rooted in one belief:”